Leading Strategies for Mobile Communications in Higher Education
For the last few years, colleges and universities have focused mobile websites on the current campus community – rather than prospective students. This has created a large set of unmet needs and poor experiences with prospective students.
This paper reveals leading strategies and techniques for mobile communications resulting in effective recruitment results.
Mongoose Research, Inc.
Bob Johnson, Ph.D.
Bob Johnson Consulting, LLC
Mongoose helps colleges and universities communicate with prospective students using the mobile phones that Millennials carry with them every day. Mongoose mobile websites make it easy for prospective students to access information throughout the entire recruitment process. For more information visit www.mongooseresearch.com.
Bob Johnson Consulting
Bob specializes in effective online marketing communication tactics and strategies, working with over 60 colleges and universities since 2006. Ask Bob about expert website reviews, Customer Carewords top task research, SEO and analytics analysis and his signature “Writing Right for the Web” workshops.
For more information, visit www.bobjohnsonconsulting.com.